Modern organisations are increasingly aware of the challenges of creating a sustainable business, and society's expectations in the field of corporate social responsibility are constantly increasing. For CSR to be truly effective, it has to be integrated into the strategy, culture and vision, and our whole systems approach is perfectly aligned to achieving this. We understand that business has a higher purpose, and will work with you to balance the demands of the present with the responsibility for future generations.

The business implications

the organisations we work with have taken their first steps down the road to sustainability, but need help to build a business which is sustainable in all its aspects Often, the organisations we work with have taken their first steps down the road to sustainability, but need help to build a business which is sustainable in all its aspects - not only in the environmental sense but also economically, socially and culturally sustainable. These factors interlock in a complex system of inter-relationships which can be impossible to identify from within, so an external perspective can be only way to achieve progress. 

What we offer

Our experience is that organisations at the start of their CSR journey will have localised pockets of CSR excellence, but that these may not be linked to the strategy or vision of the organisation. We work with clients and their stakeholders to bring an understanding of the range of issues they face, and use the foundation of existing CSR initiatives to broaden the activity to cover the whole organisation. Mapping and interviewing stakeholders, we uncover the balance of effort that is required to get the best out of customers, employees, suppliers and funders, whilst ensuring that the expectations of community and environmental stakeholders are met. 

The benefits

A truly integrated approach to CSR adds to business success by attracting new clients and investors, minimising environmental costs and ensuring that the best people choose to work for your organisation.

Our work with clients has enabled them to explore their higher purpose and achieve real business benefits: 

• Increased stakeholder engagement for a leading European business school

• World-class leadership on ethical foundations for Canon

• Refining the mission and purpose of the RSA

• Improving staff retention through a new HR structure in a UK government department

Because our work is centred on sustainability, the changes we effect are in themselves sustainable - our integrated approach to revealing and energising the organisation's higher purpose creates a long-term step-change in the way the organisation understands itself, and the way it is seen by the world.